Every industry will be transformed by the new business models and revolutionary possibilities created by digital society in the 21st century. This talk will address the critical success factors that leaders must embrace when transforming an enterprise into a player for the digital age. We will discuss the importance of data-driven business models to transform from traditional customer relationship management to customer experience management in the new world of digitally enabled customers. We will present a framework that will emphasise the importance of real-time recommendation engines leveraging operational intelligence using self-learning algorithms with techniques drawn from the world of artificial intelligence and machine learning. We will also propose an approach for monetising data as a critical success factor for all enterprises who want to be successful in the digital age. Issues such as enabling cultural change, organisational skill set requirements, and governance will also be discussed. Case study examples of organisations that have been successful in executing digital transformation will be used throughout the presentation.
Learn about the critical success factors for competing effectively in the digital world
Learn about the cultural and organisational skill set requirements for transforming into a digital business
Learn how to use effective governance to transform from a traditional business model to a digitally enabled business model while sustaining profitable operations.
About our Seminars
We offer time-poor executives and managers short seminars of 1-2 hours on current, topical and visionary subjects in the domain of data analytics. Stephen Brobst, CTO Teradata, has produced a diverse range of seminars that he can present to your staff at your premises. We may also occasionally run these as public seminars. Stephen frequently delivers keynotes at large conferences and is equally comfortable with business and/or technical audiences in smaller industry, organisational or user group meetings. Multiple seminars can be scheduled for one day. Stephen is experienced in both computer science via his MIT PhD work, and is also well versed in business management through his MBA work in a joint program between the Harvard Business School and the MIT Sloan School of Management. Download Stephen’s full profile [PDF, 212kb] for further details.
Based in the USA, travelling globally
Stephen Brobst is the Chief Technology Officer for Teradata Corporation. Stephen performed his graduate work in Computer Science at the Massachusetts Institute of Technology where his Masters and PhD research focused on high-performance parallel processing. He also completed an MBA with joint course and thesis work at the Harvard Business School and the MIT Sloan School of Management. Stephen is a TDWI Fellow and has been on the faculty of The Data Warehousing Institute since 1996. During Barack Obama’s first term he was also appointed to the Presidential Council of Advisors on Science and Technology (PCAST) in the working group on Networking and Information Technology Research and Development (NITRD). In 2014 he was ranked by ExecRank as the #4 CTO in the United States (behind the CTOs from Amazon.com, Tesla Motors, and Intel) out of a pool of 10,000+ CTOs.
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Private and Corporate Training
In addition to our public seminars, workshops and courses, AlphaZetta Academy can provide this training for your organisation in a private setting at your location or ours, or online. Please enquire to discuss your needs.